faserfreunde
Glasfaser für Bocholt
Services:
Creative Direction, Brand Identity Design
Type:
Branding, Brand Campaign
Partner:
3B
Stadtwerke Bocholt aimed to implement the most extensive expansion of the city’s fiber-powered network to date. The task was a critical evaluation of the current brand that had previously promoted the fiber business. The briefing granted flexibility, encouraging either the optimization of the existing brand or the creation of an entirely new brand from scratch.
With Bauer & Berg, we took care of producing authentic content for various applications, encompassing both film and photography. We created the first brand film for the launch campaign and produced unique content for each of the 8 districts in Bocholt. Only with this content, the brand was able to convey its key differentiator: regionality.
With Bauer & Berg, we took care of producing authentic content for various applications, encompassing both film and photography. We created the first brand film for the launch campaign and produced unique content for each of the 8 districts in Bocholt. Only with this content, the brand was able to convey its key differentiator: regionality.
